history

MENTALITA' ULTRAS® STREETWEAR was born in November 1995. In 1996 featuring MATCH MUSIC TELEVISION were realized some video reports about the Italian ultras culture with interviews to various group leaders and several exclusive images of the supporters during the matches to which we have participated. This collaboration gave us the possibility, beside travelling all around Italy (with the gas always paid), to establish great relationships with people from different towns, to know ultras groups we had always esteemed (Brigate Gialloblu Verona, Vigilantes Vicenza, Vecchi Orsi Genoa, Collettivo Autonomo Viola, Official Supporters Piacenza, Commandos Tigre Milan, Fossa dei Leoni Fortitudo Bologna, Ultras Unione VM, Sanitarium Cremona, Boys San Inter, Nord Kaos Udine, UBS, BNA, Viking Juve, Drughi, Mods e Granata Korps Toro) . From 1996 to 1999, before the internet age, MUCREW printed 11 issues of the fanzine:”MU RULES” distributed all around Europe . Thanks to the CHEEKY BOY ninja sweat, MENTALITA' ULTRAS® STREETWEAR has become part of the culture of those who live the terraces with style and determination, both in Italy and Europe. MENTALITA' ULTRAS® STREETWEAR clothes are sold exclusively online and in our selected authorized dealers, whose owners live their ultras experience and have a true relationship with MU CREW.